AI and why businesses want to know your clicks

End-of-lesson check

15 questions · take it digitally for instant feedback at tendril.neural-forge.io/learn/quiz/end-explorers-business-AI-and-why-businesses-want-to-know-your-clicks-r10a7

1. What is one thing companies can learn from tracking which items you click on?

   1. What games you played when you were five
   2. Your parents' credit card number
   3. Exactly how old you are
   4. What interests you, so they can show ads for those things

2. Why do many websites show you ads for things you've recently clicked on?

   1. Your clicks are broken and show wrong ads
   2. AI noticed patterns in your clicks and shows related ads
   3. The website wants you to stop using it
   4. Ads are chosen by flipping a coin

3. What happens to your clicks after you click on something online?

   1. They become data that companies can study
   2. They are sent to all your friends
   3. They disappear forever
   4. They are automatically deleted after one minute

4. Why do some websites seem to know what you like without you telling them?

   1. Your parents tell the website what you like
   2. The website guesses randomly each time
   3. AI studies your clicks and finds patterns over time
   4. The website reads your thoughts through the screen

5. What can happen if you click on the same type of item many times?

   1. You'll see more ads and content about that type of item
   2. Your clicks will be shared with your school
   3. You'll get free items in the mail
   4. The website will stop working

6. What is one thing you can do to have more privacy online?

   1. Post your home address online
   2. Share your password with friends
   3. Click on everything you see
   4. Ask grown-ups to help adjust privacy settings

7. What is 'data' in the context of websites and clicks?

   1. A kind of online game
   2. Information collected about your online actions
   3. A type of computer virus
   4. A brand of tablet

8. Why do companies want to collect data about your clicks?

   1. To delete your account
   2. To show you things they're think you'll want to buy
   3. To give you free computers
   4. To share it with your teacher

9. If you notice an ad on a website matches something you clicked on recently, what does that show?

   1. The ad appeared by magic
   2. The website is using your click data to choose ads
   3. The website is broken
   4. Your parents set up the ad

10. What does AI do with all the clicks it collects?

    1. It sends them to your phone as text messages
    2. It looks for patterns to predict what you might like
    3. It deletes them immediately
    4. It stores them but never uses them

11. What does 'tracking' mean in online terms?

    1. Drawing pictures on the screen
    2. Sending messages to friends
    3. Watching what you click and do on a website
    4. Running very fast online

12. A website shows you ads for video games every time you visit. What might be happening?

    1. You've been banned from seeing other ads
    2. You've clicked on game ads or content before, so AI shows you more
    3. The website only shows ads to girls
    4. The website is giving you a gift

13. Why might a kid see different ads than their parent on the same website?

    1. Ads are always the same for everyone
    2. They click on different things, so AI shows each of them different ads
    3. The website is broken
    4. The website only shows ads to kids

14. What is one reason companies consider click data to be valuable?

    1. It slows down their computers
    2. It makes their websites crash
    3. It costs them money to collect
    4. It tells them what products to show you

15. If you wanted to see fewer ads for something you clicked on by accident, what could you do?

    1. Share the ad with all your friends
    2. Keep clicking on it by accident
    3. Ask a grown-up to help you adjust privacy settings
    4. Click on more random things