AI and FTC Rules For Influencers

If you take ANY money, free product, or affiliate link, the FTC says you must disclose it clearly. AI can check your captions and tell you if your disclosure is actually compliant — or just performative.

Some examples

• AI flags if 'thanks to my friends at Brand!' counts as disclosure (it doesn't).
• Suggests proper placements: top of caption, not buried.
• Explains what counts as a 'material connection.'
• Helps you write a TOS-friendly disclosure for affiliate links.

Try it!

Look at your last 3 sponsored posts. Ask AI to grade your disclosures pass/fail.

Practice this safely

Try this with a school, hobby, or family example where the stakes are low. Use the AI output as a draft you can question, not as the final answer.

1. 1Ask AI to explain FTC in plain language, then underline anything that sounds uncertain or too broad.
2. 2Give it one detail from "AI and FTC Rules For Influencers" and ask for two possible next steps plus one reason each step might be wrong.
3. 3Check disclosures against a trusted source, teacher, adult, expert, or original document before you use it.